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format and brand development

Format development
A number of formats I have helped develop have been sold worldwide. Should you need creative thinking for a new format, or you need an author who can work text successfully into a format, however tricky, please get in touch.


Brand development
In recent years I have been instrumental in creating a number of new brands for Parragon Publishing. This includes the internationally-selling 'Best Friends Club' range and the 'Clever Baby' photographic baby board book range sold in Marks and Spencer. My work on brands is ongoing. I use my knowledge of the international market, and my strong sense of what consumers want to buy. Watch this space!

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